The system

Every layer of the HVAC lead-to-revenue pipeline

Each capability below is a piece of one connected engine, built for HVAC. You can start with the pieces leaking the most revenue and scale into the full system as results compound.

Acquisition

Lead Generation

We build campaigns that reach homeowners and property managers actively searching for HVAC service in your area — intent-first targeting that fills the top of your pipeline with real demand.

  • Intent-based targeting
  • Local & geo campaigns
  • Qualified, not vanity, leads

Paid Advertising

Fully managed Google, Meta, and local ad campaigns with creative, budgets, and optimization handled end-to-end. We optimize toward booked service calls and estimates, not impressions.

  • Google & Meta ads
  • Creative + landing pages
  • Spend tuned to revenue

Conversion

AI Lead Qualification

The instant a lead arrives, AI engages, asks the right qualifying questions, scores intent, and routes only the ready-to-book service calls to your team — so nobody wastes time on dead ends.

  • Instant engagement
  • Intent scoring & routing
  • Spam & tire-kicker filtering

Automated SMS & Email Follow-up

Multi-touch SMS and email sequences re-engage every lead automatically until they book or opt out. Speed-to-lead in seconds, follow-up that never forgets — even during peak season.

  • Speed-to-lead in seconds
  • Multi-touch sequences
  • Auto re-engagement

Appointment Booking

Qualified leads land directly on your calendar with reminders, confirmations, and no-show recovery — fewer missed slots, more completed service calls and installs.

  • Direct calendar booking
  • Automated reminders
  • No-show recovery flows

Recovery & Retention

Missed-Call Follow-up

When you're on a job and can't answer, our system texts the caller instantly, captures the request, and works to recover the job before they call a competitor.

  • Instant text-back on miss
  • Auto-capture the request
  • Recovery sequences

AI Receptionist & Chatbot

A 24/7 AI concierge answers questions, qualifies, and books appointments across SMS, web chat, and after-hours — so your HVAC business never misses an emergency call.

  • 24/7 availability
  • Web + SMS concierge
  • Books straight to calendar

Lead Nurturing

Not every lead is ready today. Seasonal maintenance and replacement-cycle nurturing keeps your brand top-of-mind until the prospect is ready to book a tune-up or full install.

  • Seasonal nurturing
  • Maintenance-agreement drips
  • Stays top-of-mind

System & Insight

CRM Pipelines

Every lead organized in a managed pipeline with stages, tasks, and accountability. Nothing falls through the cracks between first call and completed install.

  • Managed pipeline stages
  • Tasks & accountability
  • Nothing lost

Reporting & Optimization

Transparent dashboards tie ad spend to booked jobs and revenue. We optimize continuously toward what's working and cut what isn't.

  • Revenue-tied dashboards
  • Spend-to-booking attribution
  • Continuous optimization
Every HVAC revenue stream

One system for every job you book

From emergency repairs to full system replacements, Deneb captures and converts demand across every HVAC revenue stream.

Cooling / AC repair & install

Capture peak-season AC repair demand and convert it into booked service calls, then nurture those customers toward full system replacements.

Heating / furnace repair & install

Turn winter heating surges into revenue with instant follow-up that beats competitors to the call and books the estimate.

Maintenance & tune-ups

Fill the shoulder seasons with maintenance agreements and tune-up campaigns that build recurring revenue and feed replacement pipelines.

Commercial & emergency

Never miss an after-hours emergency call — AI receptionist captures, qualifies, and books 24/7 so urgent jobs don't slip away.

Why the system works

Built around your team's reality

Most HVAC contractors can't answer the phone while on a job. We design follow-up and booking around how you actually operate — so the system works when your techs are busy, not just when they're idle.

A repeatable machine, not one-off campaigns

Each part of the system feeds the next. Acquisition feeds qualification, qualification feeds booking, booking feeds your pipeline, and the pipeline feeds our optimization.

Accountable to booked revenue

We measure success in qualified conversations and booked appointments — the outcomes that move your HVAC business — not clicks, impressions, or vanity metrics.

Start where you're losing the most HVAC leads

Book a free strategy call and we'll pinpoint the gap in your lead-to-revenue flow before building the system around it.

Book a free strategy call